A Challenge of Creative Proportions

A Word from MPD Talking with Michael Parrish DuDell, our Managing Editor

With Thanksgiving just around the corner, many Americans feel the desire—obligation, even—to ask a simple and honest question: What exactly am I thankful for this year?

At ecomagination.com, we’re pretty darn thankful for the clean technologies and sustainable innovations that fuel our economy. We’re thankful for the inventors, the doers, and the entrepreneurs who’ve permanently replaced the word “can’t” with “must.” We’re thankful for the plentiful opportunities and vast possibilities that await the next generation and empower the everyday worker.

While we always try to offer a broad spectrum of coverage on the site, we very often end up discussing the “big things”; the major advances in infrastructure, energy, and technology that are affecting our present.

Of course, we’re always inspired by the kind of innovation that improves cities and redefines our cultural framework, but we’re also intrigued by the technology that inspires individual creativity.

Utilizing the popular photo-sharing app Instagram—a “fast, and beautiful” photo sharing application for the iPhone—GE recently announced a contest to find the “Next GE Instagrapher.” The chosen photo enthusiast will be given the unique opportunity to share groundbreaking GE technology with the world in a creative and artistic way.

The rules of the contest are pretty straightforward. Simply use Instagram to take a photo (or photos) inspired by one of GE’s four key areas of innovation: Moving, Curing, Powering, or Building. From there, simply upload the photos and tag them with #GEinspiredME.

Once uploaded, your photos will go directly to the GE Facebook gallery where the public will have the opportunity to view and vote. When the finalists have been narrowed down, a team of judges will choose the “Next GE Instagrapher,” who will be invited to photograph a world-class GE aviation facility in the UK this coming January.

They say a picture is worth a thousand words. But it just might also be worth a thousand ideas. You never know who or what your photograph could inspire.

Michael Parrish DuDell